Local carpet installer referral program

[amygeorge]

There is a former ChemDry business owner here in town that quit cleaning carpet many years ago. Now he just sells flooring and does installation. I would like to develop a referral program for him and another guy 30 miles away.

• I was thinking about printing up some business cards designed for referral business - or something similar.
• If you are currently involved in a program of this type - what is the % you give them for the referral?

I appreciate any advice you can provide.

Amygeorge

 

[PrimaDonna]

Amy, we can talk about this tomorrow too!!!

 

[hogjowl]

I have a great relationship with a local flooring place. They refer to me for free, because I make them look good. However, I realize all the stars had to line up perfectly for that to happen. When I was in the flooring business myself, I offered the first cleaning for "free". My slogan was"if you buy from me, the first cleaning is free". I would then sign many of them up in amaintenance program similar to what is taught at strategies. That was a successful approach for me. It made me a full service dealer. If I were in your shoes, I'd design an offer based on a 50% discount on the first cleaning (paid to him) if he sold a maintenance program at the time of the initial sale.

 

[Steve Toburen]

There is a former ChemDry business owner here in town that quit cleaning carpet many years ago. Now he just sells flooring and does installation. I would like to develop a referral program for him and another guy 30 miles away.

• I was thinking about printing up some business cards designed for referral business - or something similar.
• If you are currently involved in a program of this type - what is the % you give them for the referral?

I appreciate any advice you can provide.

Amygeorge

Hey Amy, HERE is one way to reach out to retailers and keep them forever. (If anyone doesn't want to mess with the easy download program just email me at stevet@jondon.com)

Steve

PS Amy, I hope to see you next week in Garland!

 

[amygeorge]

thanks, y'all.

I should have mentioned these are part-time, semi retired guys that don't have a traditional store front... However, I will treat them as if they do. I always felt like my approach to them would be more "simple." I will visit with them to encourage them to discuss a maintenance program, etc. I have never done that with them. They have always sent business my direction and I have never provided a percentage and feel it's time to do that.

Steve, I will see you next week...

 

[hogjowl]

As long as they are sending business in your direction, why mess it up with a rebate?

 

[Shane Deubell]

thanks, y'all.

I should have mentioned these are part-time, semi retired guys that don't have a traditional store front... However, I will treat them as if they do. I always felt like my approach to them would be more "simple." I will visit with them to encourage them to discuss a maintenance program, etc. I have never done that with them. They have always sent business my direction and I have never provided a percentage and feel it's time to do that.

Steve, I will see you next week...

Sounds like a plan, simple is good, simple is easily repeatable.

 

[amygeorge]

As long as they are sending business in your direction, why mess it up with a rebate?

Because I have competition now - former employee has gone into business...

 

[TomKing]

Donuts, Discount cards to give to their customers, note pads. Your good. No money.

 

[jcooper]

I was thinking about printing up some business cards designed for referral business - or something similar.

Free room cards to give to clients. On a business card makes them dirt cheap.

 

[Nate The Great]

Because I have competition now - former employee has gone into business...

Nails in the driveway............!

Bawb on Nate's computer.........

 

[BigCityCarpetCare]

I remember when a good thank you card was enough...smh