why does e veryone say they know wtf they are doing and can halp you rank and be relevant ? Does everyone have to fail 12 times locally looking for a real provider? We have unlimited budget like a NASCAR team owner. Any suggestions for real Not fake web host/design/seo providers. We are done donating $2-3k mo to no brainers living in their mom's basement with a website faking like they are winners. I am asking for a friend...Kevin McCreary
You didn't give much detail as to the goal....
Well, McCreary's site seems to be ok seo wise*** and the site is nice. In fact if you search for carpet cleaning in meridian charter or Okemos** guess who pops up?
now, I'd imagine the goal is Lansing so you have to ask yourself if google has enough relevant results with decent optimization in Lansing wtf they would display results from outside Lansing proper*? They want to deliver the most relevant results to a query or the users location.
If you were searching for fast food in Lansing you probably don't want places in Meridian Charter or Okemos. Google is trying to give the most relevant result and proximity to the query location (city name or user location) is a huge factor in that. (take a look at the results on the map)
No amount of "carpet cleaning Lansing" backlinks, mentions on a page (although there should be more), or reviews is going to make that site the most relevant result. If you're spending 2-3k a month (I hope that isn't just hosting/seo) you'd be better off with a Lansing office than SEO for showing in results. You'd probably better off with targeted ads than the office or "seo".
*I know it's close by but a Lansing address is going to be weighted much higher so if those other folks are following google's best practices/seo they have a big advantage. A biz further away from what google considers the center may be able to overcome this with better seo than the closer guy but a biz that is outside the town proper will find it very hard unless there are few relevant results
**Note that places like Okemos or Williamston have fewer relevant results to display so begin to pull from the surrounding area and McCreary's site does well.
**I'm assuming we are talking about seo here and not managed ad buys and social media management
***There is
very little within the content of the website that associates it with Lansing although there is some in the meta tags. Adding some may help but it is still unlikely to beat out well optimized sites located in Lansing.