boazcan
Member
I have passed out about 600 of these cards and have had minimal success. Some is better than none and the overall ROI has been good. I am trying to move it along at a faster level. I recently sent out a letter explaining the program with a few cards in each/ Customers seem semi-interested, and refer us when they can. I don't see anyone going out of their way.
BUT........$20 incentive seems a bit low and not a big enough motivating factor to get them to actively pass these out. $20 would not motivate me to refer a service vendor. Actually, our lawn/pest control guy gives a card on each monthly visit that promotes a free month ($50) for a referral. I have yet to pass one out but they do good job.
Has anyone been using a larger amount? I was thinking of $40 or maybe $50. My average ticket is $350 not counting commercial work.
Who has opinions and is willing to report how these are working for you?
Bryan
BUT........$20 incentive seems a bit low and not a big enough motivating factor to get them to actively pass these out. $20 would not motivate me to refer a service vendor. Actually, our lawn/pest control guy gives a card on each monthly visit that promotes a free month ($50) for a referral. I have yet to pass one out but they do good job.
Has anyone been using a larger amount? I was thinking of $40 or maybe $50. My average ticket is $350 not counting commercial work.
Who has opinions and is willing to report how these are working for you?
Bryan