Here is some information about Angies big deal from their site.
Since I have an A rating on Angies list I'm looking into it.:
What is The Big Deal?
The Big Deal is a new advertising opportunity for highly rated Angie’s List providers that cost nothing out of pocket. The Big Deal is a group couponing discount where Angie’s List negotiates a substantial deal with the participating business to offer to our members and their family and friends. This is a quick and easy way to get instant business from our members without having to reach into your pocket; you don’t pay us a dime.
Exactly how does The Big Deal work?
Once Angie’s List and the business have negotiated a good deal to offer our members, Angie’s List will then market the deal to our current and past members for a short period of time; normally 48-72 hours. Two email blasts are executed; one introducing the deal and the second reminding the member when the deal is about to expire. Each deal will have a minimum threshold (normally 10 deals) that needs to be purchased before the deal is activated. This guarantees the business that they will at least gain 10 sales of the deal, or the business will not be obligated to honor the discount. All purchases of the deal are completed through The Big Deal consumer website. Assuming the threshold is met, and therefore tipping the deal, Angie’s List will charge each purchaser’s credit card and send a confirmation email with a unique coupon code to use when calling to redeem the service. Members are allowed to forward these deals on to family and friends. This allows a deal to gain even more customers for the business.
What does it cost?
There are no out of pocket costs to the business. Angie’s List takes a percentage of the purchase price to cover our costs, and the rest is turned over to the business.
Why do businesses have to be highly rated on Angie’s List to participate?
Angie’s List wants to offer our members the best service possible. Due to this, we have eligibility requirements for businesses that can participate in The Big Deal. Your business must have an A or B with at least 1 current report in the category you wish to participate. Preference is given to businesses that already participate in List Advertising, but a current advertising relationship with Angie’s List is not required to offer The Big Deal.
When does The Big Deal offer get activated and how does the business get paid?
Each deal will have a minimum threshold (normally 10 deals) that needs to be purchased before the deal is activated. This guarantees the business that they will at least gain 10 sales of the deal, or the business will not be obligated to honor the discount. Assuming the threshold is met, and therefore tipping the deal, Angie’s List will charge each purchaser’s credit card. Once all purchased deals have been charged, Angie’s List will take a percentage of the proceeds as previously negotiated in the set up of The Big Deal. Angie’s List will then release all remaining proceeds to the business.
Can I use the revenue from The Big Deal to buy other Angie’s List advertising?
Absolutely - you can use some or all of your proceeds from The Big Deal to start a 12 month List Advertising agreement with us. We frequently offer discounts on bundled advertising packages.
How often can I offer a Big Deal?
At this time, businesses may only participate in The Big Deal 1 to 2 times per calendar year, at the discretion of Angie’s List.
How do Angie’s List members and nonmembers learn about and sign-up for The Big Deal?
Angie’s List markets The Big Deal to our current and past members for a short period of time; normally 48-72 hours. Two email blasts are executed; one introducing the deal and the second reminding the member when the deal is about to expire. Members are also allowed to forward these deals on to family and friends. This allows a deal to gain even more customers for the business. The deal is also displayed on The Big Deal consumer website, for the public to access given their zip code.
How long do The Big Deal purchasers have to redeem their purchase?
Purchases of any deal are subject to the offer restrictions of the deal with regard to how long a coupon code is valid to redeem a purchase. Coupons can be valid for various periods, from 3 months to a full year.
What do I tell customers who have signed up for The Big Deal who contact me prior to activation?
Inform your potential customer that the deal has not yet been activated. Let them know that once it is activated, they will receive a confirmation email from Angie’s List with their unique coupon code. Once received, the customer may then contact you to redeem their Big Deal purchase.
How do I sign up or get more information on The Big Deal?
If you are interested in learning more about The Big Deal or would like to speak to one of our representatives about offering a deal, complete the online request form here.
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