We all need a good web presence, but goggle is nothing more than a high tech reincarnation of the fricken yellow pages. Tons and tons of low ball pricers.
It is just one more tool in the bag that turns that wheel of marketing round and round. But only a small part of the total system.
Be careful with the hype. The neat thing about web presence is the ability to pick up jobs by automation with little effort. With that though, comes the realization that most of the market is low to middle income who will not pay the true cost of cleaning.
The key is to drive away the low ballers with the right message and be where the high end searches.
So, do not fret if you ain't at the top....cause you ain't missing much, unless your a low baller.
It is just one more tool in the bag that turns that wheel of marketing round and round. But only a small part of the total system.
Be careful with the hype. The neat thing about web presence is the ability to pick up jobs by automation with little effort. With that though, comes the realization that most of the market is low to middle income who will not pay the true cost of cleaning.
The key is to drive away the low ballers with the right message and be where the high end searches.
So, do not fret if you ain't at the top....cause you ain't missing much, unless your a low baller.