dgargan
Member
- Joined
- Nov 14, 2006
- Messages
- 706
I sat down New's years day to run my numbers for the last quarter. I beat last years numbers by $10,000 in the same quarter. I was actually suprised. I didn 't think the numbers were up that much. The best advice I recieved came from Ellen Rohr. Back when the economy really strated to tank in Aug. she said "now is the time to market heavy. Everyone else is pulling in the reigns and spending less on marketing. Market now with everything you got because you'll be the only one out there" she was right. It paid off in a big way. You may know Ellen from her ICS articles and she's worth looking into for business coaching. Another thing she said was to stop blaming the ecomony for the lack of business. You and only you have control over what happens to your business. She was right.
Along the way we picked up the 2 biggest carpet retail stores in town as referral sources and several large commerical accounts that are quarterly cleanings.
One last tip from Eller Rohr that paid off big time. Look for other companies to buy them out. If they are solid buy them but on your terms. We did that with one company and the other part of her strategy was look for companies that went under in this bad ecomony and aquire their phone number. We did that as well. For under $20 a month you can get the number forwarded to yours. This was the best return on any marketing I've ever done. We get several hundred dollars a month from this idea.
I wish everyone here a very Happy New Year much success.
I'm looking forward to 2009
Along the way we picked up the 2 biggest carpet retail stores in town as referral sources and several large commerical accounts that are quarterly cleanings.
One last tip from Eller Rohr that paid off big time. Look for other companies to buy them out. If they are solid buy them but on your terms. We did that with one company and the other part of her strategy was look for companies that went under in this bad ecomony and aquire their phone number. We did that as well. For under $20 a month you can get the number forwarded to yours. This was the best return on any marketing I've ever done. We get several hundred dollars a month from this idea.
I wish everyone here a very Happy New Year much success.
I'm looking forward to 2009