Mikey P
Administrator
Friday, October 1st (Day 3)
7:00 am - 4:00 pm
Attendee Registration
7:00 - 8:05 am Buffet Breakfast - ticket required
Breakout Sessions - 8:15 - 10:55 am
8:15 – 9:00 am
1. Being a Water Damage Restorer is a Bad Business Plan: How to Separate Yourself from The Pack for Amazing Success - Jeremy Reets. Building a successful restoration company takes drive, determination, a lot of hard work and great direction ... away from the pack. There will be marketing, strategy and technical portions to this program. If you are in water restoration you will not want to miss this!
2. "How to Generate Long-Term Traffic to Your Website"- Rob Allen III will be presenting invaluable information on Search Engine Optimization, a Free and Powerful traffic- driver to your websites. Key points that will be discussed are: How to achieve high rank, effective link- building techniques, the pros and cons of article marketing, and much more.
3. Going All Natural and Using Botanicals - Sam DeAth, President of Benefect. Discussion about natural products developed for use in the cleaning and restoration industry. How do they work, how effective are they to use and what governmental approvals do they have? Have you looked at different options for chemical usage?
9:05 - 9:50 am
1. Amazing Lessons Learned by Teaching Applied Structural Drying - Kevin Fisher, Legend Brands. Kevin says he has one of the most amazing jobs in the world: Applied Structural Drying Instructor. After teaching the course over 110 times and meeting more than 2000 restoration and insurance industry professionals, there's been some amazing discoveries.
2. Better Baiting Practices, No, we are not talking about bait and switch tactics. Quite the opposite - Jeff Cross, Senior Editor, Cleanfax Magazine. Join Jeff as he takes you on a journey to discover what customers with plenty of money to spend really want in a carpet cleaning company. Learn which honest and ethical marketing methods make the best "bait" that customers can't refuse.
3. The Value Proposition - Paul Gross, CodeBlue. Learn how to differentiate yourself from your competitors and make your business stand out from the crowd. Does your company look the same as all of the others, this session will help you make a memorable difference to drive customers to your business?
9:50 - 10:05 am Break
10:05 - 10:55 am
1. The Customer Comes Second - Bill Yeadon, Jon-Don. Too many companies make the statements "the customer is king" and "our employees are our most important asset." In most cases neither is true. If a company can attract, develop, and retain great people and realize they ARE the most important asset; customers will follow. This seminar tells you what people really value in a job.
2. The Evolution of SOA: Six Years Later - Werner Braun, President, Carpet and Rug Institute (CRI). It has been six years since CRI entered into the arena of testing and certifying cleaning equipment and products and while there have been a few hurdles along the way; the Seal of Approval (SOA) testing program is stronger today than ever. Join Werner Braun, as he talks about the newest additions to the program and how the program may evolve.
3. Double Your Profits Per Truck - Steve Marsh. A second marketing strategy can double how much you make. Most marketing strategies are designed to attract more customers. Unfortunately, these otherwise effective strategies do a poor job of maximizing the profit potential of repeat customers.
11:00 am - 12:15 pm
Keynote Address: Awaken the Hero - Aaron Huey. Part warrior, part poet, part heavy metal cheerleader, Aaron is an internationally known speaker and empowerment coach known as one of "The Bad Boys of Good." A walking example of a man living his true power and purpose, Aaron's "waaaay out of the box" techniques have helped thousands move through self-imposed obstacles and reach their desired levels of happiness and success.
12:15 - 1:15 pm Lunch - ticket required
Live demonstrations continued throughout the afternoon
1:00 - 4:00 pm TRADE SHOW OPENS - Last chance to see all of the products, equipment and tools. Please use this opportunity to take advantage of our exhibitor's Trade Show specials.
4:00 pm Close of CONNECTIONS Convention and Trade Show
7:00 am - 4:00 pm
Attendee Registration
7:00 - 8:05 am Buffet Breakfast - ticket required
Breakout Sessions - 8:15 - 10:55 am
8:15 – 9:00 am
1. Being a Water Damage Restorer is a Bad Business Plan: How to Separate Yourself from The Pack for Amazing Success - Jeremy Reets. Building a successful restoration company takes drive, determination, a lot of hard work and great direction ... away from the pack. There will be marketing, strategy and technical portions to this program. If you are in water restoration you will not want to miss this!
2. "How to Generate Long-Term Traffic to Your Website"- Rob Allen III will be presenting invaluable information on Search Engine Optimization, a Free and Powerful traffic- driver to your websites. Key points that will be discussed are: How to achieve high rank, effective link- building techniques, the pros and cons of article marketing, and much more.
3. Going All Natural and Using Botanicals - Sam DeAth, President of Benefect. Discussion about natural products developed for use in the cleaning and restoration industry. How do they work, how effective are they to use and what governmental approvals do they have? Have you looked at different options for chemical usage?
9:05 - 9:50 am
1. Amazing Lessons Learned by Teaching Applied Structural Drying - Kevin Fisher, Legend Brands. Kevin says he has one of the most amazing jobs in the world: Applied Structural Drying Instructor. After teaching the course over 110 times and meeting more than 2000 restoration and insurance industry professionals, there's been some amazing discoveries.
2. Better Baiting Practices, No, we are not talking about bait and switch tactics. Quite the opposite - Jeff Cross, Senior Editor, Cleanfax Magazine. Join Jeff as he takes you on a journey to discover what customers with plenty of money to spend really want in a carpet cleaning company. Learn which honest and ethical marketing methods make the best "bait" that customers can't refuse.
3. The Value Proposition - Paul Gross, CodeBlue. Learn how to differentiate yourself from your competitors and make your business stand out from the crowd. Does your company look the same as all of the others, this session will help you make a memorable difference to drive customers to your business?
9:50 - 10:05 am Break
10:05 - 10:55 am
1. The Customer Comes Second - Bill Yeadon, Jon-Don. Too many companies make the statements "the customer is king" and "our employees are our most important asset." In most cases neither is true. If a company can attract, develop, and retain great people and realize they ARE the most important asset; customers will follow. This seminar tells you what people really value in a job.
2. The Evolution of SOA: Six Years Later - Werner Braun, President, Carpet and Rug Institute (CRI). It has been six years since CRI entered into the arena of testing and certifying cleaning equipment and products and while there have been a few hurdles along the way; the Seal of Approval (SOA) testing program is stronger today than ever. Join Werner Braun, as he talks about the newest additions to the program and how the program may evolve.
3. Double Your Profits Per Truck - Steve Marsh. A second marketing strategy can double how much you make. Most marketing strategies are designed to attract more customers. Unfortunately, these otherwise effective strategies do a poor job of maximizing the profit potential of repeat customers.
11:00 am - 12:15 pm
Keynote Address: Awaken the Hero - Aaron Huey. Part warrior, part poet, part heavy metal cheerleader, Aaron is an internationally known speaker and empowerment coach known as one of "The Bad Boys of Good." A walking example of a man living his true power and purpose, Aaron's "waaaay out of the box" techniques have helped thousands move through self-imposed obstacles and reach their desired levels of happiness and success.
12:15 - 1:15 pm Lunch - ticket required
Live demonstrations continued throughout the afternoon
1:00 - 4:00 pm TRADE SHOW OPENS - Last chance to see all of the products, equipment and tools. Please use this opportunity to take advantage of our exhibitor's Trade Show specials.
4:00 pm Close of CONNECTIONS Convention and Trade Show
