WillS
Supportive Member
As many of you know, I kick some ass on social media when it comes to promoting our business. Yet, I'm stuck on creating other marketing ideas that are as worth it as social media is. I know there is much more that can be done to market the business on top of post card reminders, thank you letters, flyers we do now.
Right now I've been so busy I haven't had time to research our competition. How are they getting customers? I never see them on search results, social media and only see a few in the ValPak's or DMOs.
I've been working on one of the trucks the last few months almost 5 days a week now that we are short staffed. Then we were slow in June/July (our slowest months), so didn't want to hire yet. Usually I'm on the 3rd truck doing apartments or 3 bedrooms, etc. So I'm staying busy most days cleaning and then after work most of my time taken up by social media/seo/accounting stuff/inputting scheduling into fittlebug/confirming appointments/answering phones. I've come up with these different marketing ideas and trying to see what else works best for you? (For offline marketing)
Ideas:
Some sort of small flyer to have our technicians give to customers at the end of jobs, describing they can book online, have our logo/phone on it.
I've been wanting to go with Calendar magnets again that have our logo/phone on it. We actually had requests a year later for these when we seen clients that still had the on their fridge.
Commercial Carpet Cleaning Brochures? Are they worth it. I use Vistaprint for alot of our printing of items, and to create a brochure seems like a pain in the ass with what to put in it.
I'm not stepping into the world of direct mailers. Am thinking about a radio ad, but it would seriously cut back on our SS media budget wise. Anyone else run radio ads?
Right now I've been so busy I haven't had time to research our competition. How are they getting customers? I never see them on search results, social media and only see a few in the ValPak's or DMOs.
I've been working on one of the trucks the last few months almost 5 days a week now that we are short staffed. Then we were slow in June/July (our slowest months), so didn't want to hire yet. Usually I'm on the 3rd truck doing apartments or 3 bedrooms, etc. So I'm staying busy most days cleaning and then after work most of my time taken up by social media/seo/accounting stuff/inputting scheduling into fittlebug/confirming appointments/answering phones. I've come up with these different marketing ideas and trying to see what else works best for you? (For offline marketing)
Ideas:
Some sort of small flyer to have our technicians give to customers at the end of jobs, describing they can book online, have our logo/phone on it.
I've been wanting to go with Calendar magnets again that have our logo/phone on it. We actually had requests a year later for these when we seen clients that still had the on their fridge.
Commercial Carpet Cleaning Brochures? Are they worth it. I use Vistaprint for alot of our printing of items, and to create a brochure seems like a pain in the ass with what to put in it.
I'm not stepping into the world of direct mailers. Am thinking about a radio ad, but it would seriously cut back on our SS media budget wise. Anyone else run radio ads?