Mikefest sign up page issues

Art Kelley

Supportive Member
Joined
May 19, 2007
Messages
4,200
Location
Clawson,mi
Name
Rainbow Carpet And Upholstery Cleaning
For those of you, like me, who don't know what a VAST class would be, this is from JonDon's site:

What is VAST?
Back in 1998 as the Strategies for Success program was gaining momentum we found that owners and managers that attended were pumped up and eager to implement the Value Added Service (VAS) Concepts. But unfortunately, most hit a “brick wall of passive rejection” with their employees when they returned home.

Thus the Value Added Service for Technicians class was formed to help SFS owners speed up the Value Added Service process and make for a smooth transition. Actually, while the ‘Technicians” part made for a catchy acronym we quickly found out everyone (not just your “Techs”) in your company needs VAS concepts and there is no better way to learn VAS is at a VAST seminar. (Is that enough acronyms for awhile?)

We originally planned to have a couple VAST classes a year at each Jon-Don facility but soon realized that the on-location VAST class was the best option for many companies. (Some company owners aren’t too wild about sending their employees off to the big city to “party hearty” and then to “fit in” the VAST seminar if they are not too hung over!)

You see, the challenge has always been that business owners and managers who attend SFS quickly grasp the concepts and can instantly see “what’s in it for them”. However, often times they have trouble getting this same ‘Value Added Service” message across to their employees.

Having an outside instructor/expert (such as our VAST Coordinator, Jeff Cutshall) come in to teach EVERYONE in the company VAS procedures gives the concepts credibility from a neutral, outside source. (All of a sudden it isn’t just the boss haranguing the staff!) Jeff not only teaches the VAST course but early in his career spent several years working as a carpet cleaning technician. Plus he currently owns a carpet cleaning company in Kansas City. So your employees will immediately feel at ease with Jeff since he has “spent time down in the trenches”!

Let’s face it, change is always tough and if your employees are not 100% convinced the principles will work, they’ll be reluctant to implement them. Our job is to convince them of “What’s in it for them” such as more money, less complaints, more job security, etc. So here is what your employees will learn during their “Value Added Service for Technicians” seminar:

The Emotional Dynamics of working in a customer’s home
What their REAL job is. (Hint: It’s not cleaning carpets or restoring homes)
The difference between buying goods and services
How customers decide if your employee has done a “good job” or a “bad job”
Why you should build a life-long relationship with each customer and create a Cheerleader customer
How to create positive “Moments of Truth” with their actions, appearance and attitude.
How to give the customer the “Illusion of Control”
Where technicians and everyone else too fits in to your company’s Service Circle
A simple script that makes VAS easy to implement
Hands-on training and role playing that shows them how to make the VAST concepts work
The seminar contains 7 hours of class instruction as well as hands-on roll playing. The VAST course is also approved for one IICRC (CEC) credit. Each student receives a 90 page class workbook plus for each student you sign up we will send a quarterly subscription of our VAST Cheerleader newsletter to your office. (You are welcome to make copies to distribute to all employees.) There is no formal VAST seminar final exam.

More about Jeff Cutshall
Jeff Cutshall has been in the cleaning industry since 1982. He is also an IICRC approved instructor in 3 cleaning related categories. In addition to consulting and teaching he also currently runs a commercial carpet cleaning business located in Kansas City. Jeff is continuously experimenting with customer service improvements and shares these in both his classes as well as in the VAST Cheerleader newsletters
 

Latest posts

Back
Top Bottom