You know... a final note on this.
Fritz is a good guy - he does own PCS, which I realize you were specifically talking about their operation, and not franchises in general (or maybe both).
We have high performing PCS operations in Piranha (our past winners from several years back are PCS) - they are very happy with the organization, but again, came to us for more strategic marketing growth. They also are in Chuck Violands program. Just as I have my own coaches and training I do professionally for ME, they are constantly looking for the best resources and capabilities to add to their company.
I've never heard them say anything negative about PCS. And I don't believe it is very expensive. And Fritz has been to a number of our Boot Camps, and does understand marketing. Jasper I believe is his new VP. Good guy also.
The other big franchises are more who I was talking about - being such large beasts that it's hard to get innovation and quick support/help in developing business growth. We have Servicemaster, Servpro, Puroclean, Zero-Res, ChemDry, Paul Davis, Sears ... cleaning and restoration companies in our ranks. I have never been one to do this "us" versus "them" thing, because I have found some of the greatest families who run and own some of these operations - and I love to work with them. And they, like the independents, just want to grow their companies to give their family a better living, and leave a legacy.
If you do not go the franchise route - or even if you do - getting a marketing program to attract the best customers is the place to start - systemize your marketing and sales. As you grow, then move to systemize your hiring and numbers, and head to
SFS. (This way you have money in the bank first before you go take on a program that will require time to implement - it's hard to implement when there is nothing in the bank.)
You know I'm going to say Piranha is the best marketing program, and there are different levels and a kick-ass buyers group discount program. Good, got that out of the way.
But like I said before, even a mediocre program, implemented, will get you in a better place than doing nothing. And, that goes with a franchise also. ALWAYS seek out others "in the system" (YOU seek them out, don't have them refer you) - and do research.
If you have any questions beyond that, with answers I might not put out in public - you can PM me.
Lisa