Wayne Miller
Member
I don't have a pony in this race anymore, and I'm not quite sure why I'm poking my nose up now, but for what it's worth.....
As a long-time customer lamented, again, last week, the company she called while we were gone left her carpet wet for four days. I don't even know how you do that. Her pleas for assistance were met with, "put a fan down" and "it'll dry." Nice, huh?
After two-plus years, who do you think she brings up everytime she calls?
The million dollar question is could anyone else have been anymore effective at planting the seeds of "why risk steam" in her mind?
Her aunt called the same company and had the same experience except this time they did loan her a fan so it only took a couple of days to dry.
Three others told me they were unhappy enough with the experience they were going to replace their carpets with hardwood rather than clean them again.
Does anybody not hear the same sort of complaints?
Is it really a struggle to understand why people call Cleaner, Drier, Healthier?
For as long as I've been in this business consumers have been looking for relief from overwetting, wicking and resoiling. Some companies, like CD, are paying attention.
Behind every instance of overwetting, wicking and resoiling there's a technician who didn't do his job very well. So, when you see some marketing you feel excoriates your preferred method of cleaning and you wanna throw something.....don't forget about him.
I get a chuckle out of the "all CD's are hacks" and "I clean up after them all the time" routines because I'd put the guys saying that up against folks like Steve Smith, Albert Lazo, Jim Lynch, Billy Reynolds, Brian Robison, Kevin Bunce, and Sam Patton, just to name a few, anyday of the week.
In my own little corner of the world, CD is just another competitor. I can't think of a single instance where anything they do or say has any impact on our business. Besides, we're really too busy to care. I'll send work to my old CD buddies when I'm too busy, they do the same for me. Despite our best attempts to drown each other out, as far as I can tell nobody of consequence is paying much attention to who's saying what.
Just MHO having seen it from both sides, life is short and your energies are better spent minding your own business. If you're doing your job you've got little to worry about and you won't be giving your competition ammunition to use against you.
As a long-time customer lamented, again, last week, the company she called while we were gone left her carpet wet for four days. I don't even know how you do that. Her pleas for assistance were met with, "put a fan down" and "it'll dry." Nice, huh?
After two-plus years, who do you think she brings up everytime she calls?
The million dollar question is could anyone else have been anymore effective at planting the seeds of "why risk steam" in her mind?
Her aunt called the same company and had the same experience except this time they did loan her a fan so it only took a couple of days to dry.
Three others told me they were unhappy enough with the experience they were going to replace their carpets with hardwood rather than clean them again.
Does anybody not hear the same sort of complaints?
Is it really a struggle to understand why people call Cleaner, Drier, Healthier?
For as long as I've been in this business consumers have been looking for relief from overwetting, wicking and resoiling. Some companies, like CD, are paying attention.
Behind every instance of overwetting, wicking and resoiling there's a technician who didn't do his job very well. So, when you see some marketing you feel excoriates your preferred method of cleaning and you wanna throw something.....don't forget about him.
I get a chuckle out of the "all CD's are hacks" and "I clean up after them all the time" routines because I'd put the guys saying that up against folks like Steve Smith, Albert Lazo, Jim Lynch, Billy Reynolds, Brian Robison, Kevin Bunce, and Sam Patton, just to name a few, anyday of the week.
In my own little corner of the world, CD is just another competitor. I can't think of a single instance where anything they do or say has any impact on our business. Besides, we're really too busy to care. I'll send work to my old CD buddies when I'm too busy, they do the same for me. Despite our best attempts to drown each other out, as far as I can tell nobody of consequence is paying much attention to who's saying what.
Just MHO having seen it from both sides, life is short and your energies are better spent minding your own business. If you're doing your job you've got little to worry about and you won't be giving your competition ammunition to use against you.