Bactibarrier - who actually uses it? and how do you market it?

Scott S.

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Bactibarrier - who actually uses it? and how do you market it? who are you successfully selling to?
 

Scott S.

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so no one.... wow, guess interlink should drop this product or develop a better way for people who are interested to market this to their customers. or make the products cheap enough we can actually sell the service.
 

J Scott W

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We have about 1000 customer who buy Bactibarrier in small amounts and do a job now and then. We have 4 or 5 customers who use it by the pallet load and make a ton of money. Several national chains are trying it out. I suspect the business will grow but slowly.

It is a relatively new concept and not all the potential clients realize what it is or the benefits.

Registered users can get a manual that includes marketing ideas and marketing materials.

Bactibarrier is a 2 step process that provides long-term protection against bacteria and fungus. Old time cleaners will recognize this as being similar to Sylgard except for all surface not just carpet. You may also recognize this as Microban (not the same Microban you purchase as cleaners) which can be built into a product by manufacturers to keep anything from buckets to baby's binky germ free and odor free.

A few home builders apply to studs and drywall in new homes and give up to a 25 year guarantee against mold growth even in the home suffers water loss. A few high end hotels use it to keep rooms odor free; restaurant restrooms use it and so forth. But it is not an easy sell because people have not learned about it or don't believe how well and how long it protects.
 
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Scott S.

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why doesnt interlink say that you need to be a registered user? Why isnt there more info on marketing these products? how do you prove it works when cleaning itself removes bacteria and mold, etc.
 

Desk Jockey

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how do you prove it works when cleaning itself removes bacteria and mold, etc.
The product is for keeping it a safe healthy environment. It has a residual that continues to fight off microbes. Disinfectants are one shot and its done, this product continues to fight long after its applied.

The old analogy compared a gun and a sword. The gun had but so many bullets and was limited on its kill factor. The sword was endless....at least until some fool give the guy with the gun more ammo. ;)
 

J Scott W

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why doesnt interlink say that you need to be a registered user? Why isnt there more info on marketing these products? how do you prove it works when cleaning itself removes bacteria and mold, etc.
Send an email requesting the Bactibarrier training manual for application, pricing and marketing. I'll make sure you get a copy. stores.csr@bridgewatercorp.net

There is no requirement to be a registered user. Registered users must purchase in case lots rather than single gallons and agree to some instructions on application and marketing. In return they get listed on the Bactibarrier website, the may get referrals in their area, they get the training manual and marketing materials.
 
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The product is for keeping it a safe healthy environment. It has a residual that continues to fight off microbes. Disinfectants are one shot and its done, this product continues to fight long after its applied.

The old analogy compared a gun and a sword. The gun had but so many bullets and was limited on its kill factor. The sword was endless....at least until some fool give the guy with the gun more ammo. ;)

All I know is, Not to bring a knife to a gun fight........ :lol:
 
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Jim Pemberton

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I've tried to figure out how to get it from Pemberton's site but it goes nowhere.
I am having some work done on that part of our site tomorrow. I will be away today and teaching tomorrow, but will get in touch a soon as Bactibarrier is updated there.
 
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J Scott W

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MSDS
SDS
Does it last after numerous cleanings?
The MSDS and additional information can be downloaded from here - http://interlinksupply.com/index.php?item_num=CR705GL
This is for Step #2 the long-lasting protector.

It will last as long as the surface on many hard surfaces. It would take cleaning with something much more aggressive than normal cleaners to remove it. Steel wool can remove it with some time and agitation. Abrasion will remove it after sufficient time. Lasts about 2 years on carpet with heavy traffic. 5 years on a door knob. 25 to 30 years on surfaces that don't get touched often such as walls.
 

Scott S.

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The MSDS and additional information can be downloaded from here - http://interlinksupply.com/index.php?item_num=CR705GL
This is for Step #2 the long-lasting protector.

It will last as long as the surface on many hard surfaces. It would take cleaning with something much more aggressive than normal cleaners to remove it. Steel wool can remove it with some time and agitation. Abrasion will remove it after sufficient time. Lasts about 2 years on carpet with heavy traffic. 5 years on a door knob. 25 to 30 years on surfaces that don't get touched often such as walls.
Cool, so in other words it bonds super well, and the surface has to be removed to remove the product.
 

AJR

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Looks like an old post. Are they still selling this system?
 

J Scott W

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Bactibarrier is no longer being manufactured. There may be some available in a few locations. Be cautious of expiration dates.

The Bactibarrier Disinfectant & Detergent is a good quat. It is very effective against enveloped viruses although no specific testing against the current Corona virus.

The Surface Protector is not effective against any virus. The protector works by piercing the cell wall of a bacterium. Viruses have no cell wall.
 

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