Clean...ish

Ron Werner

Member
Joined
Nov 25, 2006
Messages
8,726
Location
Sooke BC, Lower Vancouver Island
Name
Ron Werner
Just saw a Chlorox commercial, Know its clean with Chlorox. Interesting slogan.
They showed a carpet cleaning van with the name "Clean...ish Cleaning"
They said, you wouldn't hire a cleaner that only got it "cleanish".

Hopefully I can find that commercial.
 
Joined
Oct 7, 2006
Messages
18,838
Location
Benton KY USA
Name
Lee Stockwell
Ah but they are planting a freudian connection.

Clean...ish
Clean...er which is part of many pros' biz names, implying "just clean enough", (but not really clean)
 
Joined
Mar 31, 2010
Messages
264
Lee Stockwell said:
Ah but they are planting a freudian connection.

Clean...ish
Clean...er which is part of many pros' biz names, implying "just clean enough", (but not really clean)


Well if that's the case, then we shouldn't use 'Clean' or 'Cleaning' in our names either.

Clean: "Yeah, it's CLEAN." Just barely enough to call it that, but it's clean.

Cleaning: Implies we're always in the process of getting something clean. We never quite reach 'Clean'.
 

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