John Olson
Member

I think I want to buy it and sell it to a Service Master :mrgreen: That would just look bad ass rolling down the road with a Yellow 650 in it
tmdry said:The operating costs of that truck are thru the roof(most run on diesel and you have to pay an employee by the hour X amout of hours driving around), and many companies in the US have gone out of business due to the costs of ads for those trucks to operate are usually in the 3-4k/month range, since most small businesses target small to medium size companies to advertise they were not getting enough business, and business owners that were not used to "mass campaign marketing" could not justify the cost to run their ads on the mobile truck ads. Most small businesses these days want to see a ROI in 30 days or less, and that is not visible with any marketing strategy. Telling someone to spend 3-4k for 3 months, regardless of how many viewers per day will see the truck, is still above people's budgets.
There are laws against video leds in the trucks if the trucks are moving, they must be stationary, and are usually parked on a major intersection, busy mall strip, or @ a big event.
The idea came from China, but now China banned the trucks from being mobile w/ the ads or videos, so last I heard they are doing similar things with larger box trucks parked on side of the roads, but it is less costly to do stationary bus or metro scrolling signs, no diesel or employee to pay, almost the same amount of viewers per day depending on location.
IKEA has done studio displays w/ furniture inside and people acting as if they're in their own home, the trucks had to be parked.
Each one of those large vinyl ads cost between 500-700 to print for 3-4 banners. The inside of the truck is very fragile, there's nothing inside except the batteries and small computer up front, the box glass cost about $3-5k a piece if you need to replace them. You need enough air movement inside, so the ceilings have large commercial exhast fans to keep the heat out, ceilings and floors are reflective aluminum which helps the glare at night w/ the ceilings lights.
Sorry to get off topic.
:mrgreen: