well when lowes and Home depot advertise 39.99 to install new carpet in a whole house what do you expect. Something is getting marked up. They must be getting the carpet really cheap via volume discounts. hell most of us on this board dont even clean a room of carpet for 40 bucks! Carpet is carpet.....its all about the install!!!
Whatever they charge for install- They can and will say 99.00 whole house installation BUT they will be ready to charge insane amounts to move a few pieces of furniture and they charge -I believe at Lowe's- 30cents a sqft to REMOVE the old carpet and old pad!!! (which is pretty quick and easy to do)
Now that's where the money is!
Not to mention the "need" to fix up tackstrips all over the house ($$$$$)
The ad stated "home improvement retailer" And yes the 39 dollar install is very gimmicky. You first must purchase padding with the project which is $1.50 more a yard than the going price at most other places, second they mark it up elsewhere. The home improvement retailers took a marketing page out of bait and switch carpet cleaners