Do they know...
The Seattle C0it does just that. Backs don't even get vacuumed, yet they clean hundreds a month.
Had a lady with "a $5000, 8x10, very thick asian rug", call yesterday refusing to pay what the Washers were asking in town. No matter how hard I sold her on how important it was for her precious textile to be washed very carefully in a plant they was no way in hell she was going to pay more than $200 to get the cat spots out.
I refused and I'm sure she went to D in the phone book or the next guy down on Yelp in search of somebody as clueless as herself
My point?
Most rug owners just dont give a damn.
If I was a struggling rug fag, I'd be wise to offer a lick and a spit " top extraction" alternative..
Thats because you don't know the rug cleaning market your rug spa didn't last very long now did it?
True some customers don't care...I've lost some and had some come back after a while. Usually they come back because they can't stand how fooken dirty the rugs after 2 or 3 yearly suck moppings or the smell of the rug pickled in deodorizer or the cleaner bleed the rug or couldn't get the stains out or messed up the knap or texture or all the above. We see it all the time Coit is a 5 minute drive from my shop. We have people find us in desperation that paid in some cases had 8.00 sq ft range for a suck mop that still reek of piss & deodorizer and can't stand it anymore that the owner finds out we would have taken care of for 3.75
We toyed with that lick and spit & suck mop when we had the V and the worst thing i've ever done for my business. What I found is that those that want cheap cleaning are usually the one's
with the nastiest rugs, rugs quality itself, soil load, and are the biggest PITA....you can have them!
I find it hard to believe the price savvy lady shopping for the cheapest price would be ok with you charging your WW carpet clean but substantially more in home for doing the same thing to her oriental rug. Many cleaners that take rugs off site and extract at home or garage are giving the customer the illusion of a real washing not telling customers it's the same.