Posting prices on your website...good or bad?

Able 1

Member
Joined
Apr 12, 2008
Messages
6,469
Location
Wi
Name
Keith
I think the package thing might work in that one Daniel, but he is all over the place as far a price and I would think it would be kind of confusing to the custy..

From website
Need the Whole House Cleaned?

Big Whole House
No Limit $199!

To celebrate the cleaning season we're bringing back
our most popular special. Right now for a limited time
you can have any size house carpet cleaned with this
interim surface cleaning process for only $199. This
fantastic price includes our famous 1 Year return visit
warranty service! Sale ends 3/21/09

Restrictions apply. Call for details. Not Steam Cleaning. See our
Rotovac package specials for steam cleaning pricing.
 

Loren Egland

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Joined
Oct 18, 2006
Messages
1,287
Location
Antioch, California
Name
Loren Egland
If you want customers that only want the cheapest price, then put your price per room on your web site.

If you want higher end clients, then don't charge by the room and put this on your website:

"We have no quarrel with competitors who charge less. They know what there service is worth. However, there is more to price than how much per room or how much per square foot.

It is easy to cut many corners in this business so as to offer a cheaper service, and many fall victim to the often disappointing results.

But for those times when only the best will do, you can feel confident Delta Steam Way will deliver to your expectations. You will get what you pay for.

Virtually all our customers are either repeat or are from referrals because our clients have discovered that Delta Steam Way provides them with their best cleaning value!"
 

Royal Man

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Joined
Oct 8, 2006
Messages
4,989
Location
Lincoln NE
Name
Dave Yoakum
The trouble with posting pricing is that it will make pricing the main factor on why a client choses your company.

If price is the main factor on why a client chooses your company you can create a client base that is loyal to a low price instead of a client that is loyal to your company.

These types of clients will easily jump ship and bring their future business to whichever carpet cleaner that has the lowest price.

In this business it's the future work from each client that adds to your bottom line the most. The upfront cost are greatest just getting that new client to try your company for the first time.

So, It is far better to build a client relationship on other things other that price. Such as: trust,reliabilaty, education,qualiy work, dependibilaty the list goes on.........

Then you can build a base of longterm clients that grow your company.


As I always say:

"live by the low price,Die by the low price!"

"You can't clean for a loss and make it up in volume."

Or "Don't make the mistake may cleaners do and be busy and broke"
 

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