About a year ago we reorganized the company began building a broad based 'cleaning services company' (geared specifically at Apartments). Some may think I'm crazy and that's ok because for a few months, I wasn't certain that I was going in the right direction either.
Nevertheless, we do the kickback routine for the property managers under the guise of a 'Loyalty Rewards' program! Everyone else has a loyalty program (Air-Miles, Kroger, Office Depot, PetSmart, AMEX, Visa/MC; so why not the carpet cleaners? Like everybody else, we factor the cost into the pricing our services.
At the end of each month, we take each property manager a 'bag full of money' and everybody is happy! If the property manager changes, we take the new manager a 'bag full of money' his/her first day on the job. We code it to advertising/marketing and it's more effective than any post card program we've ever done.
However, two weeks ago, the owner of one of our apartment groups declared bankruptcy and we may be out more than $31K. Damn. I guess I'll be factoring that number into our price 2009 price quotes!