smastio
Member
it's just one example folks, take it easy. Lol There are rich people all over the world I hope you all get to meet them someday that was not the point. I'm going back to my Roy Orbison public television special.
The advantage of having prices on your site!
- Thread starter ruff
- Start date
it's just one example folks, take it easy. Lol There are rich people all over the world I hope you all get to meet them someday that was not the point. I'm going back to my Roy Orbison public television special.
ruff
Member
Steve (Mastio) I am sure that there are people who do not want to call. No doubt about that.
But some of us do not want to offer 24/7/365, live chat and be present in every social media of the day and then some.
Some of us try to cater to a certain clientele that appreciates what we offer. By doing that we understand that we become niche players. That niche, however, for a small company in the right area, can be quite profitable. It also helps make our business life less hectic and a lot more tolerable.
Sometime not doing what everybody else does, will actually help you differentiate yourself (set you apart). Its a rat race out there, and everybody is welcome to join. But remember: Joining the rat race is voluntary and things can be done differently.
But some of us do not want to offer 24/7/365, live chat and be present in every social media of the day and then some.
Some of us try to cater to a certain clientele that appreciates what we offer. By doing that we understand that we become niche players. That niche, however, for a small company in the right area, can be quite profitable. It also helps make our business life less hectic and a lot more tolerable.
Sometime not doing what everybody else does, will actually help you differentiate yourself (set you apart). Its a rat race out there, and everybody is welcome to join. But remember: Joining the rat race is voluntary and things can be done differently.
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Yup...
roro
Member
We have -3- websites. Only one has pricing on it and it is not firm pricing ; it is an estimate. From that priced site we have only had a handful of people query our pricings over the 12 or whatever years it has been up. Seems to me carpet cleaners are more hung up on pricing than customers.
roro
hogjowl
Idiot™
I think you may be right, where you live.
Your kids may not be as tech dependent as here.
Your kids may not be as tech dependent as here.
And as "clingy"...
The goal of our website is to give some info and make possible custys want to call us. Them having to call, gives you an opportunity to sell your business. If they don't call, it's hard to be wowed by our wonderful phone lady.
Prices on our site would give people no reason to call. Take someone on the fence and convince them to use you.
Prices on our site would give people no reason to call. Take someone on the fence and convince them to use you.
smastio
Member
Jerry suggests - "The goal of our website is to give some info and make possible custys want to call us." Agreed!
For a lot of people the only reason to call is if the site doesn't give then enough info to make their decision. Thus the need for info boxes at the point of sale on line. Whether this info is correct or not, IDK, but it's their info to sell their services. Like this...
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Papa John
Lifetime Supportive Member
I posted my prices because I got tired of wasting time saying the same thing over and over again..
answering these calls also tied up my phone lines and hindered clients who wanted to book.
But I still get people calling or Yelp PM asking about prices.
answering these calls also tied up my phone lines and hindered clients who wanted to book.
But I still get people calling or Yelp PM asking about prices.
That's pretty darn cool, Steve!
steve_64
Member
- Joined
- Aug 11, 2012
- Messages
- 13,371
I ran a newspaper ad with prices 9 years ago and my phone blew up. Before that I got little response from ads.
I posted prices on Facebook last year but I don't get much traffic. It is tied to my website though.
People generally understand if their dog has pissed all over it is going to cost extra. The per room price is for those who take care of their carpet not those who trash it.
It's easier to phone price too. And it is always just an estimate until I see it.
I think advertising price shows some honesty as long as it's not ridiculously low. Price it right for your area and it can work. I just booked a big job at $60 for the first and $40 each additional. $560 total. It works for me. Should take 3 hours or so.
Mikey P
Administrator
Ofer it look like one of your Grass Valley boys is getting out.
He probably gave prices over his site too..
https://sacramento.craigslist.org/cto/5961177980.html
He probably gave prices over his site too..
https://sacramento.craigslist.org/cto/5961177980.html
ruff
Member
Ross, I am not quite sure that I get it.
My understanding is that most people did not query you pricing on the site that does display pricing. Less hassle for you I assume.
However, did you notice any difference in the closing rate, compared to the site that do not display pricing and people have to call you?
ruff
Member
John, did you notice any difference in closing rate?
Also, did you lower your rates at the same time? I thought you mentioned it but I am not sure.
ruff
Member
That's Jimmy's, silly. He runs that ad in every metropolitan area in the nation and every island in Hawaii.
Now that Nate ain't buying nada from Chavez no more (ask him why) he's hoping Nate will eventually bite
WillS
Supportive Member
Listed prices on our site since day 1. I remember searching for a made service online and I had to keep going through sites Til I finally found one that listed prices. Not everyone wants to call. If listing prices online works for Stanley, Oxifresh, Heavens Best, etc. what makes it different for you? And there prices are probably higher than most anyways.
Cleanworks
Moderator
Did you find the cheapest maid?
hogjowl
Idiot™
See?
I told you our youngsters were lazy.
I told you our youngsters were lazy.
steve_64
Member
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- 13,371
I was thinking about this and I pass by online items I'm looking for that are not priced.
However, I'm getting more and more calls because of the reviews on Google or they just say they found my reviews online. I'm not even sure what my reviews say so what do I know.
I'm lazy and room pricing is easy for me and my customers so it's what I'm doing. It's easy on the phone too. Just ask how many rooms I'm cleaning and any L shape or great rooms are extra.
My prices are probably average or higher. My closing rates definitely went up with advertising price but I was also getting better at it since I did it after a year or two in business.
Just my experience.
However, I'm getting more and more calls because of the reviews on Google or they just say they found my reviews online. I'm not even sure what my reviews say so what do I know.
I'm lazy and room pricing is easy for me and my customers so it's what I'm doing. It's easy on the phone too. Just ask how many rooms I'm cleaning and any L shape or great rooms are extra.
My prices are probably average or higher. My closing rates definitely went up with advertising price but I was also getting better at it since I did it after a year or two in business.
Just my experience.
steve_64
Member
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Lazy and anti social.
I get the review thing a lot...and now I am starting to promote it. I am a per area guy too. It just seems so much easier to give the customer a price on the phone.
When ever I give a price I always ask a question after. Try to move on from price and keep THEM talking...
WillS
Supportive Member
I don't think I was looking for cheap, I just wanted to know what in the ball park I should be looking to pay. I figure people do this when preparing to get carpets cleaned in the future. Instead of calling around, they look online to get an idea. If they can't find a price on your site, on to the next one.
Cleanworks
Moderator
The problem is, you as an experienced cleaner have an idea what a service is worth. An inexperienced consumer hasn't a clue. So, they go on your website and see that you are charging $50 a room or whatever, then they see that they have coupons they received in the mail offering the same service at $7.99 per room on sale. Both services make the same claims as to quality service, guarantee's, dry times, etc. How do they choose?
WillS
Supportive Member
From my experience lately... since we have been listed on top of google, when people call... they say I have been looking through different carpet cleaners and chose you because of the reviews. They don't ever say chose you because of the price. So I'm assuming, once they see our price of $50 a room and let's say they think.. damn that's high. I wonder why? Then they go through the reviews and see 200 5 stars. Then they go back to the $20 a room guy and pull up his reviews, and there's 85 1 stars.
Cleanworks
Moderator
I think you are a better business man than I am Will and more in touch with your customer base. You seem to have the knack of getting the most out of your face book and other online advertising. It's much harder for us old dogs to learn new tricks.
Lee Stockwell
FOJL
27 year old Butler, that must have made a lot of money.
Bob Pruitt
Member
Still works so for that price someone will pick it up, put money in it and it could live another 5 years.
What is your bounce rate (the % of visitors who immediately exit your site after arriving) Will? I am at the top of Google as well and have some 5 star reviews so we have some similarities.
steve_64
Member
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This is exactly what I'm starting to experience.
