The frequency of automated inquiry and booking will only increase, but it will always be the personal service experience that will be most important.
One persons charm will only last until the moment someone else shows up, where it is then up to them to attempt to approach or meet the standards that you have made the customer accustomed to, and to establish a new relationship close enough to the original.
Surely established loyal customers will give some leeway, but any replacement can't fall too far off the original established standard if they hope to maintain the majority of established customers.
The higher the original service standards was, and the strength of the relationships, only means the standards to be compared against will only be higher.
With 2 sons that I plan to be active in the business at least in some capacity in the future, I question how challenging maintaining my standards will be.
Within the context of family taking over, with the main driving forces behind any operator who started from nothing being the need to survive and provide for a family, where every customer counts, and who knows all to well the feeling of having zero jobs booked and the phone not ringing, and the amount of effort involved to build a customer base and establish the reputation of their name over time, how does one instill the same desire to perform and establish strong relationships in someone who is unfamiliar with these motivators, and may undervalue the importance of each and every customer because they are under the false impression that the phone will always continue to ring?
I see the main challenge in being able to replace or replicate the original absent motivators in some effective way that avoids them becoming complacent with what they have been gifted, and to continue to strive for growth.
I continue to acquire a lot of customers from a long established local competitor who's son does not seem to have the same tact as his dad, and who seems to place little value on the small ticket customers who were the foundation of the business that his father built, and only wants to focus on bigger fish.
I can understand his decision, but the mistake he seems to make is that he has no problem with letting the customer know that they are of low importance to him.
Kudo's to Stockwell or anyone else who seems to have pulled it off.