Not to put you on the spot Ken and you may prefer not to answer, understandably. As a matter of fact you have been one of the most honest, informative and no nonsense persons on this board.Ken Snow said:I don't it look at it by van Mike (prob cause I don't know how you define a van) nor am I sure how you define traditional advertising.
My Adv budget for our On Location Cleaning Div is a hair under 400k and my Rug Care Div is about 300k.
These numbers are inclusive of all marketing efforts including:
Production and Overhead
Agency costs
Media costs
specialty items
Vehicle painting lettering
Ken
ODIN said:so I take that your cleaning crews in each and every house go on the full court press
uP SELL OR DIE?
something I have heard from customers who have used big franchise cleaners with techs
No up-sells means a shitty cleaning job hurry up and get to the next victim errrrrrrrrr customer
As usual!!!!!ODIN said:so I take that your cleaning crews in each and every house go on the full court press
uP SELL OR DIE?
something I have heard from customers who have used big franchise cleaners with techs
No up-sells means a shitty cleaning job hurry up and get to the next victim errrrrrrrrr customer
ODIN said:GOD l I love the term " educating" the customer
I'm sure you always buy the extended warranty at circuit city
That is pretty good by all measurements that I am aware of.Ken Snow said:I agree with you ofer, I was only trying to give Mikey something cause I could answer his question.
ON-Location Cleaning Division~ target budget is around 7% of gross sales
Rug Care Division~ target is around 9% of gross sales
The repeat portion is the largest obviously, then referal and advertising. It is very hard to judge, cause it all interacts.
Ken
Greenie said:For most, just OFFERING Scotchgard or a sofa would get them out of the BDCC club....yet they won't.
admiralclean said:"Time constraints" usually translates into being lazy, socially akward, or both.
Brent,The Green One said:admiralclean said:"Time constraints" usually translates into being lazy, socially akward, or both.
Agreed, protector is a companies biggest profit item and should be a priority.
admiralclean said:"Time constraints" usually translates into being lazy, socially awkward, or both.
So, if I go twice it's free?Ken Snow said:LOL ofer- I would charge far more for a day than JonDon does for a week, and frankly they're far better at it than I would be. I have been twice and sent a few others. Make the time whatever you have to do.
If you spend $ with JD it can be free or 1/2 off.
Ken
Doug, ignore Marty. It's the only thing to do.Doug Cox said:admiralclean said:"Time constraints" usually translates into being lazy, socially awkward, or both.
No, it actually translates into the fact that I'm working a full day and I like to stay on schedule. Maybe some people don't care about other peoples time. I sell Scotchgard where I think its appropriate. Too bad if you don't like the way I operate.
kolfer1 said:Doug, ignore Marty. It's the only thing to do.Doug Cox said:admiralclean said:"Time constraints" usually translates into being lazy, socially awkward, or both.
No, it actually translates into the fact that I'm working a full day and I like to stay on schedule. Maybe some people don't care about other peoples time. I sell Scotchgard where I think its appropriate. Too bad if you don't like the way I operate.
He's been having a bad day...........
since 1964.
Greenie, it comes down to time constraints or whether I feel Scotchgard would benefit the customer.