davegillfishing
Supportive Member
Heading to the Judson shop for install next week.
Van lettering done
- Thread starter davegillfishing
- Start date
Desk Jockey
Member
Looks great Dave! So does it match the Butlers in look?
Royal Man
Member
Definitely old school. You are rocking the 80s there. The two most important things (The Company Name and phone number) Don't pop and they are hidden in a sea of copy. Sometimes less is more.
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davegillfishing
Supportive Member
Richard in lettering they are identical. Looks good next to the gmc. I'm happy and thanks
Dave with all your expertise I'm surprised your not retired yet. You have advice to improve everything you see but your advice is so generic and basic. You should not worry so much about what you read on the side of a cereal box and start separating yourself from everyone else.
We get a steady 3-4 jobs a month just off the truck driving around or sitting on a job. I'm pretty happy with that.
Michel tracks every single job we book so I know where every job comes from.
I want you to try something for me.
Just say what you think of something without the added marketing class Behind it
Thanks though
Dave
Dave with all your expertise I'm surprised your not retired yet. You have advice to improve everything you see but your advice is so generic and basic. You should not worry so much about what you read on the side of a cereal box and start separating yourself from everyone else.
We get a steady 3-4 jobs a month just off the truck driving around or sitting on a job. I'm pretty happy with that.
Michel tracks every single job we book so I know where every job comes from.
I want you to try something for me.
Just say what you think of something without the added marketing class Behind it
Thanks though
Dave
Royal Man
Member
Just looks very dated and busy to me. Can't read much of it when it a going down the road. Most new lettering is very simplified. Sometimes only one or two words and a large graphic to improve visibility.
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davegillfishing
Supportive Member
Yes I have and adding a 3rd truck and paying cash for everything I decided to get a very clean low miles used van.
Once this baby is up to 10-12k a month I will add another but newer van with another TNT if it performs as promised.
That should be by years end. I have close to 29k tied up in getting this on the road so another 10k in a newer van wasn't in the budget. And I can't stand debt. I don't want to owe anyone anything so I'm not going in debt unless I have too
Once this baby is up to 10-12k a month I will add another but newer van with another TNT if it performs as promised.
That should be by years end. I have close to 29k tied up in getting this on the road so another 10k in a newer van wasn't in the budget. And I can't stand debt. I don't want to owe anyone anything so I'm not going in debt unless I have too
davegillfishing
Supportive Member
You edited your question on me lol
The lettering works great for my area and target. We drive very little and not real fast. Not on highways much and always in school zones.
Easy for all my moms to read and see. If I did what u described my truck would look just like every other carpet cleaning van in the area.
The lettering works great for my area and target. We drive very little and not real fast. Not on highways much and always in school zones.
Easy for all my moms to read and see. If I did what u described my truck would look just like every other carpet cleaning van in the area.
Mikey P
Administrator
Upholstery is misspelled on the side door
davegillfishing
Supportive Member
Good catch
Thanks!! Peeling that off tomorrow lol
Thanks!! Peeling that off tomorrow lol
Desk Jockey
Member
Dave you crack me up, you were rocking the 80's up until a few months ago. You're supposed to use that line on guys that don't know any better.
When you have a fleet you want them to all look the same, the other two already look like this one. It would require a large investment to revamp the other two. Lots of us are stuck in the 80's, we may not even want to be but it change becomes costly and before you know it you could buy a brand new van or two for the price changing the whole fleet.
Royal Man
Member
Keep rocking!! Wonder if disco will come back too?Dave you crack me up, you were rocking the 80's up until a few months ago. You're supposed to use that line on guys that don't know any better.
When you have a fleet you want them to all look the same, the other two already look like this one. It would require a large investment to revamp the other two. Lots of us are stuck in the 80's, we may not even want to be but it change becomes costly and before you know it you could buy a brand new van or two for the price changing the whole fleet.
Desk Jockey
Member
LOL
Everything comes back, I'm wearng polyester which I swore I'd never wear again but now of course it's "in" becauses it's Drifit.
I'm shampooing again even though I swore I would never do again but then it's called Encap now, so its cool.
I hated country music when I was growing up but now that's nearly all I listen to.
Your critics are dead on...but just because you're right...doesn't mean you're...right.
Everything comes back, I'm wearng polyester which I swore I'd never wear again but now of course it's "in" becauses it's Drifit.
I'm shampooing again even though I swore I would never do again but then it's called Encap now, so its cool.
I hated country music when I was growing up but now that's nearly all I listen to.
Your critics are dead on...but just because you're right...doesn't mean you're...right.
looks great . With the slow driving in your area people will be able to see your services. I also spotted your name and phone number immediately but I do not wear coke bottle glasses like some people. I bet people know your company and the referals will grow with the ability to servoce more people. Read Daves book on how to go from employees to none in a few short years
curt johnson
Member
Dave G, you're right on in your response to Dave Y.
Dave Y, before you get to critical maybe ask how he is so successful??? If being stuck in the 80's allows someone to have a 3rd truck and pay cash for all of it, what is the complaint????
Dave Y, look at your wardrobe, I have a feeling he's not the only one rockin the 80's!!!!!
Dave Y, before you get to critical maybe ask how he is so successful??? If being stuck in the 80's allows someone to have a 3rd truck and pay cash for all of it, what is the complaint????
Dave Y, look at your wardrobe, I have a feeling he's not the only one rockin the 80's!!!!!
hogjowl
Idiot™
There's not a bigger asshole around here than me (except for Boyle) and even I stopped my first response (which was much the same as Yocums) after I saw the van was already lettered. What kind of asshole is critical when he knows the dude has already spent his money and can't change it?
I swear, Yocum ought to be a padder.
I swear, Yocum ought to be a padder.
davegillfishing
Supportive Member
lol thanks marty!! but i could change it if i wanted to..but changing what has been branded and pulls me work for the last 7.5 years would be stupid because it doesnt fit the 1st grade marketing test..
im going to write up a thread urging people to learn their client base and how to advertise to it and not take every single thing that hear about marketing to heart..use it as a base line..
you guys thing i dont know the principals of marketing and advertising? i have been writing my ads since the day i started the company tracking what people respond to and what they dont..and guess what
not everyone responds to what you are taught in the marketing article you read in the middle of the last mag you got or where ever you learned about marketing..you need to do what works not what people tell you
your supposed to do!!
that isnt directed at any one single person..its directed at all the guys that do exactly what they are taught in a class or seminar and do it..they need to take what they learned and mix it with what works!!
keep eyes open for my rant on a new thread..
dave
im going to write up a thread urging people to learn their client base and how to advertise to it and not take every single thing that hear about marketing to heart..use it as a base line..
you guys thing i dont know the principals of marketing and advertising? i have been writing my ads since the day i started the company tracking what people respond to and what they dont..and guess what
not everyone responds to what you are taught in the marketing article you read in the middle of the last mag you got or where ever you learned about marketing..you need to do what works not what people tell you
your supposed to do!!
that isnt directed at any one single person..its directed at all the guys that do exactly what they are taught in a class or seminar and do it..they need to take what they learned and mix it with what works!!
keep eyes open for my rant on a new thread..
dave
hogjowl
Idiot™
That is because most of our marketing gurus haven't had actual customer contact in 20 years and get their marketing theory out of books. It would be nice to have someone around here that is a hybrid of Howey P. (without the spray on tan), Ken Snow (without the swishy pants) and that 1GayaDAY dude (over on T-M-F) to teach us marketing.
davegillfishing
Supportive Member
lol. Can't wait till you knick name me
Royal Man
Member
How about Disco Dave to match your retro truck? JK
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davegillfishing
Supportive Member
Disco Dave lol
I'm game for that
I'm game for that
Royal Man
Member
Don't let Chavez talk you into putting in crushed velvet seats and dingle balls around the top.
Desk Jockey
Member
Remember the rainbow reflective tape words from that era. LOL
davegillfishing
Supportive Member
Cheech and Chong style?? Hell yea
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Royal Man
Member
They make mini- disco balls for rear view mirrors. Might be a nice touch.
Jim Martin
Supportive Member
Bullet points should be on both sides of the van.....not just passenger side..........whats the back look like.......
davegillfishing
Supportive Member
chris..we are removing that..i told my guy to make the vans exact when i dropped it off..good catch though. thats one that my helper asked about too.lol
we are also changing on all vans from owner operated to family operated because its not too often that im out of the road anymore..
ron i agree with you but its a decision we made 7 years ago and decided not to change it..thats the one thing we were really considering a change on with all vans
but decided to stick with what works.
we are also changing on all vans from owner operated to family operated because its not too often that im out of the road anymore..
ron i agree with you but its a decision we made 7 years ago and decided not to change it..thats the one thing we were really considering a change on with all vans
but decided to stick with what works.
Ken Snow
RIP
Richard- I'm gonna go try to put this outfit back on and see if it get's me laid in the 2013' LOL.
davegillfishing
Supportive Member
Hhmmm
Richard- I'm gonna go try to put this outfit back on and see if it get's me laid in the 2013' LOL.
Err, are you related to the long haired kid on the right ???
PS:::: Guess I shouldn't say too much.....
They always put the good looking ones on the right.
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