Greg Cole
Member
Sadly that is a perception we could never shake in the industry. Furthermore the ability
The tech part couldn't be further from the truth. Most contractors were making $65k-130k ( minus expenses of about 17%) Their revenue was closed monitored by the ops manager to ensure they had high ticket jobs as well as low paying. ( we have been upgrading people to a inclusive package for over a decade)
Yes they were expected to increase sales. However that is the same in every company.
To be clear, I never had a problem with the old plan. Simply put, the trend in the change in buying habits
Has made the old model one that will be gone in 5 years. Smarter to shift now and add my twist to things than be playing catchup in 5 years ( as I'm retiring). I owe it to my people to provide jobs for them for the next 20
Regarding the service level. It will be
Midrange.
Step 1. Detailed inspection including video ( uploaded to our server) < customer must give permission for video first>
Step 2. Prevac all traffic areas and thresholds
Step 3. Prespray TLC on all heavily soiled areas
Step 4. Prespray general detergent on all areas to be cleaned
Step 5. Mechanical agitate ( 12" buffer) if necessary for extremely bad areas
Step 6. Steam clean ( additional dry stroke)
Step 7. If olefin a 2nd dry stroke performed
Step 8. Post video taken and uploaded.
Failure to perform these tasks will result in disciplinary actions for employees.
Contractors were trickier but my legal team has worked out a recourse that won't puncture the litmus test for contractors. It will be adjusted if needed to ensure 100% satisfaction of the customer
We are considering giving a $20 discount if they give us a video testimonial. Would love everyone's input . Your thoughts ?
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The tech part couldn't be further from the truth. Most contractors were making $65k-130k ( minus expenses of about 17%) Their revenue was closed monitored by the ops manager to ensure they had high ticket jobs as well as low paying. ( we have been upgrading people to a inclusive package for over a decade)
Yes they were expected to increase sales. However that is the same in every company.
To be clear, I never had a problem with the old plan. Simply put, the trend in the change in buying habits
Has made the old model one that will be gone in 5 years. Smarter to shift now and add my twist to things than be playing catchup in 5 years ( as I'm retiring). I owe it to my people to provide jobs for them for the next 20
Regarding the service level. It will be
Midrange.
Step 1. Detailed inspection including video ( uploaded to our server) < customer must give permission for video first>
Step 2. Prevac all traffic areas and thresholds
Step 3. Prespray TLC on all heavily soiled areas
Step 4. Prespray general detergent on all areas to be cleaned
Step 5. Mechanical agitate ( 12" buffer) if necessary for extremely bad areas
Step 6. Steam clean ( additional dry stroke)
Step 7. If olefin a 2nd dry stroke performed
Step 8. Post video taken and uploaded.
Failure to perform these tasks will result in disciplinary actions for employees.
Contractors were trickier but my legal team has worked out a recourse that won't puncture the litmus test for contractors. It will be adjusted if needed to ensure 100% satisfaction of the customer
We are considering giving a $20 discount if they give us a video testimonial. Would love everyone's input . Your thoughts ?
forgive me if I'm wrong, Greg, but i had the impression you fit the profile of a bait 'n switch outfit
e.g. advertise unrealistic lowball prices that would be impossible for contractors to make any money on, so every cleaning would require an "up sell" of something as basic as using emulsifiers/detergents ..just to break even .
Right or wrong, that's the impression I,(and others I suspect) had/have
I'm glad to see your planed move from that, and sincerely wish you well
I'm curious though, where your new plans will position your outfit in the market.
will you be in the "value" class market, like the Stanley Steemers and Hogopians of the world, that do most of their work by running emulsifiers thru the system and rarely use pre-spray (I call it the McDonald/Burger king/Wendy's market)
will you position yourself in the "mid range" market with pricing higher than the "value" class, use pre-sprays on nearly all jobs and mechanical agitation when needed? (the Applebees, Longhorn, Outback market)
or the top level "highend" pricing market like Mike ,(or DA Burn in the large multi-truck outfits)
where vacs and airmovers are part of every job
curious where you'll be
Value
mid-range
hi-end
thanks
..L.T.A.
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