Well since I work for the Des Moines Zerorez franchise I will attempt to squash some of the misunderstanding about the company.
I have been in the cleaning business several years, had my own van, used HWE, learned alot about techniques from this board. Heck, I even went to a MF years ago. What I'm sayin is that Zerorez as a cleaning business pretty well has their stuff together.
First of all in Larry's defense yes he does make our pre-spray. His Powermax powder is what we use... there's a big secret for ya.
But as for us in Des Moines, that's all we get from Cobb's. We use a lot of Bridgepoint stuff as well.
We use HWE just like most of you guys here. We run vans with
Hydramaster CDS's. We run a higher psi and heat the water fairly high. Nothing much of a secret there...
What makes us different than other cleaners is that we use ionized water that is made using a water generator sold exclusively to Zerorez franchises from EAU technologies. We add absolutely NOTHING to the water that we clean with. We carry 250 gallons on the truck. The water is generated at the shop and has a ph of about 12. The water self-neutralizes in about 15 minutes after it has been applied to the carpet.
When we wand the carpet we remove the prespray, dirt, and any other residue left behind by previous cleanings. How can we say that? We use NOTHING in our water. Therefore Steve, the protector that is applied (if the customer wants it), adheres only to the fiber and not to any residues or soaps that might be on the fiber and is less likely to be washed off with the next cleaning.
Our marketing is different because we use other forms of media (IE: radio). Yes it's expensive, but it works for us. Des Moines has grown from one truck to four trucks in less than a year.
And by the way, I'm just one of the monkeys running a wand. I'm not a partner, franchisee or anyone in management. I don't make peanuts either. It's a respectable paycheck.
Everything in our trucks can be purchased from your nearest Interlink supplier, except for the water generator and Zerorez name.
We are no way like ChemWho, we state what makes our process different than others and charge a moderate price. We ain't cheap!
Feel free to fire away, nay sayers!!!