John Spezia
Member
- Joined
- Jul 12, 2007
- Messages
- 63
Maybe you guys should advertise to better clients. It sounds like most of you guys would rather clean a house that's worth $200K then $900K!!!!
If you can't be the high priced guy on the block then your losing money!! Your in business to make money!
I'm a tile & grout cleaning guy and charge almost double then my compitition to clean and seal a tiled floor.
We are going to start to offer carpet & rug cleaning, anti-alegen treatments, & odor removal this spring. I plan on charging almost $.80/sqft to clean & apply scotchgard. Why am I charging more then the other 500 carpet cleaners in my area? Because we are educating our clients on how we clean to industry standards, we have a 12 step process and we are giving them a 1 year warranty on the scotchgard. And most of my clients own houses over $900K and I only advertise to the Upper Class Homes.
I love working in high-end homes. The tiles are always layed to perfection! I can't wait to start cleaning the carpets too! My techs are going to start to upsell the carpet cleaning while they are cleaning the tiles! More money in the business accounts!!!!
Don't lower your prices. You really should raise them and change your customer base.
Advertise that you are experienced in cleaning high-end carpets. You will see a big difference in the homes you will work in.
Forget about the low value homes. They don't need your services that bad. The high value homes need your services more then anything...
If you can't be the high priced guy on the block then your losing money!! Your in business to make money!
I'm a tile & grout cleaning guy and charge almost double then my compitition to clean and seal a tiled floor.
We are going to start to offer carpet & rug cleaning, anti-alegen treatments, & odor removal this spring. I plan on charging almost $.80/sqft to clean & apply scotchgard. Why am I charging more then the other 500 carpet cleaners in my area? Because we are educating our clients on how we clean to industry standards, we have a 12 step process and we are giving them a 1 year warranty on the scotchgard. And most of my clients own houses over $900K and I only advertise to the Upper Class Homes.
I love working in high-end homes. The tiles are always layed to perfection! I can't wait to start cleaning the carpets too! My techs are going to start to upsell the carpet cleaning while they are cleaning the tiles! More money in the business accounts!!!!
Don't lower your prices. You really should raise them and change your customer base.
Advertise that you are experienced in cleaning high-end carpets. You will see a big difference in the homes you will work in.
Forget about the low value homes. They don't need your services that bad. The high value homes need your services more then anything...