New logo opinions

[SMRBAP]

Getting ready to finally do a real site and some real seo - have to overhaul everything - starts with the logo.

This is the first run - what's your thoughts?

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[SMRBAP]

Pdf too large, had to play mcguyver - these should be on a white background, slightly gray after I transposed them.

Give me the good, the bad, and the ugly fella's

Should have 3-4 more tomorrow as well.

 

[Abigail]

I like #4, putting the symbols there looks good. The connection with what your doing is immediate.

 

[bob vawter]

i lik the last one....

the symbol in the O.....
takes away the "O"....in the other ones

jus sayin'

 

[Desk Jockey]

#3 but I'm not sure if I like the design for inside of the "O". Could you throw a fire and water design inside the "O"?

 

[Mikey P]

I second Rich's opinion

 

[SMRBAP]

Thanks fellers - I have a few more to have churned out, will give the icons in the "O" a shot as well.

I was using that star (star of life on most ambulances) to identify into the emergency responder look.

I had another with the icons at the end of each finger in the star but it looked to clutter the logo a bit.

 

[Shane Deubell]

#3 Looks good, nothing really wrong with 2.

 

[Desk Jockey]

While the layout of #3 is my choice I think I like the bolder font of #5. I think that would be more visible from a distance.

#5 Font on #3? What do you think? I like "the Restoration Specialists" if you're tied to "Paramedics for your property" consider using it as a tagline

 

[Shane Deubell]

Good point, I think it was Tom King who said make sure your logo will look readable on a van,shirt, website. Can't remember exactly have to find the thread.

 

[idreadnought]

1 or 2. and here is why. First the ones the end in o are a little hard to understand quickly. In logo's you want the consumer to be able to readily understand your name. Second the lower ones that don't say restoration is catchy but doesn't say what you do clearly. Early on in the business I was going by modern carpet care because I thought it made me sound classy(I know guys not even a name could help me with that) but what I found out was that it wasn't clear what I did, so i changed it to modern carpet cleaning. Again the first two look very corporate and professional.

 

[encapman]

I like #3


Rick Gelinas
The Encapman

 

[dealtimeman]

Use #3 with the wfsc icons of #5

 

[steamwizards]

I like #4 and #5...

 

[Total_Rookie]

So what did you decide on Indy allpro?

 

[Greg Cole]

I like the one with the word paramedics


.... - now Free

 

[SMRBAP]

Thank you for all the input guys

I have 2 more versions being played with. I also have some variations of #4 I'm looking at.

I mocked up (rough) letterheads, cards, a few different print ad layouts, van wraps, a few new website layouts, hats, shirts, even promotional items. So far #4 looks the best "in play" on the majority of places the logo will be used.

Standalone, it wasn't my first choice - focus group and seeing it in the wild changed that.

So far that is the leader. The wand has been removed and a lightning bolt or wind icon will be replacing that. To non-industry eye's, not a soul knew what it (wand) was at focus group time, so it went.

Tagline still in consideration, I have a few different options I'm considering right now.

This is going to be a long process - I have to brand two different services under one roof without a red lined division in marketing efforts, and am finally making a push to ween from traditional print advertising where ROI has been dwindling steadily, to more inbound style efforts, with a strong focus on branding, someplace I have failed at miserably imo.

 

[Lee Stockwell]

Would #4 look better if the last O and the symbol inside it were NOT the same color?

 

[SMRBAP]

Edit...... didn't have enough coffee this AM....

I'm going with #5.......

It was #4 on the sheet the designer gave me and I just plopped that # down.

 

[rhyde]

# 3